Digital Marketing Executive (Content & Social Media)

Job description

Digital Marketing Executive (Content & Social Media)

About Us

Envision Circle, among Sri Lanka’s fastest-growing software development organizations, provides customers with the best software solutions. In addition to presenting innovative software solutions, we also provide digital marketing consulting with top-tier solutions and services for businesses of all sizes.

We are looking for a Digital Marketing Executive – Content & Social Media to join our team. This role is ideal for a creative individual passionate about content creation, branding, and social media engagement.

Responsibilities
• Develop and execute content strategies that align with our marketing goals.
• Create, curate, and manage engaging digital content, including social media posts, blogs, videos, infographics, and email campaigns.
• Work closely with clients to understand their digital marketing needs, provide strategic recommendations, and ensure smooth execution of campaigns.
• Manage and grow social media platforms, ensuring consistent brand messaging and audience engagement.
• Plan and execute paid media campaigns on Meta Ads, Google Ads, and other digital platforms to drive conversions.
• Monitor, analyze, and report on campaign performance using analytics tools, making data-driven improvements.
• Work closely with designers, copywriters, and developers to create compelling content and marketing materials.
• Stay updated with industry trends, competitor strategies, and platform algorithm changes.
• Qualifications
• 2-3 years of experience in digital marketing, content creation, and social media management.
• Strong copywriting and storytelling skills, with an eye for detail and branding.
• Experience in running and optimizing paid ad campaigns on Meta and Google.
• Familiarity with analytics tools like Google Analytics, Meta Business Suite, and social media insights.
• Strong project management and organizational skills.
• A creative thinker with the ability to develop innovative content strategies.