HeadmastersHR
Job description
Key Responsibilities:
• Plan and execute digital marketing campaigns to promote salon services across platforms like Facebook, Instagram, and TikTok.
• Manage the salon’s social media accounts, creating engaging posts, stories, and reels to attract new clients and retain existing ones.
• Develop targeted email marketing campaigns to share promotions, loyalty programs, and appointment reminders.
• Optimize the salon’s website for SEO, ensuring it ranks for local beauty and salon-related searches.
• Design and implement paid advertising campaigns to drive foot traffic and bookings.
• Monitor online reviews and manage client feedback on platforms like Google and social media.
• Collaborate with stylists and beauty experts to create content showcasing services, tips, and trends.
• Analyze campaign performance and provide monthly reports to track growth and ROI.
• Stay updated on industry trends and competitor activities to maintain a competitive edge.
Key Requirements:
• Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience).
• Proven experience in digital marketing, especially in the beauty or service industry.
• Proficiency in social media management tools (e.g., Buffer, Hootsuite) and digital advertising platforms (Google Ads, Meta Ads).
• Strong creative skills for content creation and video editing (e.g., Canva, Adobe Suite).
• Excellent communication and interpersonal skills to connect with the target audience.
• Knowledge of local SEO strategies to drive visibility in the salon’s area.
• Passion for the beauty and wellness industry.
To apply for this job email your details to cv@ezjobs.online